
Statistics in Practice 449
United Way of Greater Rochester is a nonprofit organi-
zation dedicated to improving the quality of life for all
people in the seven counties it serves by meeting the
community’s most important human care needs.
The annual United Way/Red Cross fund-raising
campaign, conducted each spring, funds hundreds of
programs offered by more than 200 service providers.
These providers meet a wide variety of human needs—
physical, mental, and social—and serve people of all
ages, backgrounds, and economic means.
Because of enormous volunteer involvement,
United Way of Greater Rochester is able to hold its op-
erating costs at just eight cents of every dollar raised.
The United Way of Greater Rochester decided to
conduct a survey to learn more about community per-
ceptions of charities. Focus-group interviews were held
with professional, service, and general worker groups to
get preliminary information on perceptions. The infor-
mation obtained was then used to help develop the ques-
tionnaire for the survey. The questionnaire was
pretested, modified, and distributed to 440 individuals;
323 completed questionnaires were obtained.
A variety of descriptive statistics, including fre-
quency distributions and crosstabulations, were pro-
vided from the data collected. An important part of the
analysis involved the use of contingency tables and chi-
square tests of independence. One use of such statistical
tests was to determine whether perceptions of adminis-
trative expenses were independent of occupation.
The hypotheses for the test of independence were
H
0
: Perception of United Way administrative
expenses is independent of the occupation of the
respondent.
STATISTICS in PRACTICE
UNITED WAY*
ROCHESTER, NEW YORK
H
a
: Perception of United Way administrative
expenses is not independent of the occupation of
the respondent.
Two questions in the survey provided the data for the sta-
tistical test. One question obtained data on perceptions of
the percentage of funds going to administrative expenses
(up to 10%, 11–20%, and 21% or more). The other ques-
tion asked for the occupation of the respondent.
The chi-square test at a .05 level of significance led
to rejection of the null hypothesis of independence and
to the conclusion that perceptions of United Way’s
administrative expenses did vary by occupation. Actual
administrative expenses were less than 9%, but 35% of
the respondents perceived that administrative expenses
were 21% or more. Hence, many had inaccurate percep-
tions of administrative costs. In this group, production-
line, clerical, sales, and professional-technical employees
had more inaccurate perceptions than other groups.
The community perceptions study helped United
Way of Rochester to develop adjustments to its pro-
grams and fund-raising activities. In this chapter, you
will learn how a statistical test of independence, such as
that described here, is conducted.
*The authors are indebted to Dr. Philip R. Tyler, Marketing Consultant to
the United Way, for providing this Statistics in Practice.
United Way contributions provide support for over
200 community partners.
Many statistical applications call for a comparison of population proportions. In Section 11.1,
we describe statistical inferences concerning differences in the proportions for two popula-
tions. Two samples are required, one from each population, and the statistical inference is
based on the two sample proportions. The second section looks at a hypothesis test compar-
ing the proportions of a single multinomial population with the proportions stated in a null
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