
RULER-CULT 95
being treated as a god while it was recognized that he was in fact a man.
But the same ritual and even the same phraseology may have conveyed
different meanings to different people or indeed at different periods. An
analysis of the dedications associated with ruler-cult reveals a trend away
from sacrifices to the king in the direction of sacrifices made on his
behalf,
while the number of festivals and sacrifices grows. This may
imply a decline in the
religious
importance of these cults; and it has been
plausibly suggested
111
that by the second century the cities had come to
accept the fact of monarchy, and no longer needed to express their
relation to the kings in terms of deification. This may well be true. It
would correspond to the institutionalizing of the cults, which can be
seen in the increasingly perfunctory nature of the explanations offered
when the city conferring cult attempts to justify it (see a above, p. 94).
We have been considering ruler-cult as a spontaneous expression of
gratitude by the cities, but it also appears in private dedications. Indeed,
in Egypt, where, apart from Alexandria, city life hardly existed at all, the
main dedications are those of individuals, not cities; and in that
kingdom, without the framework of independent city life, the domi-
nation exercised by the central government and the native temples is
very strong. Elsewhere too the spontaneity of ruler-cult as an expression
of gratitude should not be exaggerated, for it is an institution which
exists in a political context and the form it takes is a response to a
complicated and usually unwelcome set of
circumstances.
The kings and
generals themselves create the climate of pressure and danger, from
which they receive gratitude for succouring its victims. Often, too, hints
must have been given
—
and taken. The very first example considered
above
—
the granting of cult to Antigonus and Demetrius by the city of
Scepsis
—
comes in response to
a
letter from Antigonus which underlines
his concern for the freedom of
the
Greeks. One certainly cannot exclude
the possibility that the Scepsians (and others) were left in little doubt
what was expected of them.
Ruler-cult evidently filled a need. It was only in the fourth century
during and after the reign of Alexander that it was resisted. Callisthenes,
notably, in his opposition to the proposal to offer obeisance
(proskynesis)
to the king, asserted the old distinction between men and gods, and at
Athens Hypereides (Epit. 6.21) complained that his fellow-citizens had
been forced
to see sacrifices accorded to men, the statues, altars and temples of the gods
disregarded, while those of
men
were sedulously cared for and the servants of
these men honoured as heroes.
But Hypereides' sense of outrage is largely provoked by his political
111
Price 1980,
28-43:
(1 60).
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