
in the past half century. For most of its history the West was in a subaltern position—
olitically economically and culturally dominated by the East. The Second World War
was its watershed. With the growing importance of Asia and the
Pacific Rim,
the West
became a central, and often even pace-setting region.
The growth, maturity and influence of the West in contemporary American culture can
e traced in many areas. Politically the New Right, the main development in American
olitics since the decline of New Deal liberalism, is a Western phenomenon. Barry
Goldwater,
who began the movement, is from Arizona; Ronald
Reagan,
from
California,
was its culmination. Richard
Nixon,
a pivotal figure of recent American
olitics, was another Californian. Prior to the Second World War no American president
had been from the West. Since the Second World War, only
Kennedy, Carter
and
Clinton
have not had western affiliations (and Kennedy ran with Lyndon
Johnson
).
The tilting of American political power westward was propelled by population shifts.
The West has been the most rapidly growing region in America for decades. California
surpassed New York as the nation’s most populous state in the 1960s.
Texas
will soon
rank second.
Los Angeles
recently overtook Chicago as the nation’s second-largest city
and
San Diego, San Antonio
and
Phoenix
continue to push upwards.
Economically since the Second World War, the West has left behind its colonial status
as a plundered province. Three Pacific wars—the Second World War, Korea and
Vietnam—
romoted westward shifts in military spending and the defense industry. A
highly symbiotic relationship exists between the West, the military and America’s
emergence as a global superpower, as San Diego and
Seattle
attest.
Moreover, America’s military might was closely tied to “big science.” Again the West
played a prominent role: from Berkeley to Los Alamos and Alamagordo to
Silicon
Valley,
it has been a twentieth-century laboratory. In addition, the West is America’s
main energy producer. During energy shortages in the 1970s and 1980s, energy-oriented
cities like
Denver
and
Houston
boomed.
The West is now arguably the nation’s cultural leader. Even in the 1920s and 1930s,
Hollywood
was a major shaper and exporter of American culture, and California was
already pioneering lifestyles that would become standard nationwide after the Second
World War.
Disneyland
is an American and global cultural icon, as is
Las Vegas
. The
counterculture of the 1960s originated in the
San Francisco
Bay area, and influential
American rock music, from the
Beach Boys
to the Doors to acid rock, came from
California. In the 1990s, Seattle has been the home of alternative rock and
grunge
lifestyles. From the popularity of sun tanning and outdoor barbequing to the television
programs
Dallas
and
Baywatch,
from Pacific Northwest or “cowboy chic” influences in
fashion to California, Tex-Mex and Southwest cuisine, the West has set the standards for
American popular culture in recent decades.
At the same time, America’s growing
environmentalism
also has Western roots.
Environmental symbols, including the wolf, the buffalo, the grizzly bear, the redwood
and the spotted owl, are mostly Western. America’s leading environmental advocates
have come from the West and crucial environmental battles have taken place there.
Encyclopedia of Contemporary American Culture 1206