
COBB ENCYCLOPEDIA OF POPULAR CULTURE
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competition proved to be the greatest challenge to CNN’s survival.
Ted Turner spent millions of dollars competing with SNC, and finally
defeated the network by buying it for 25 million dollars. It ceased
programming on October 27, 1983.
For the 1980 major-party political conventions, CNN did not
even have floor credentials, but by the 1992 conventions the tradition-
al broadcast networks cited CNN’s in-depth, gavel-to-gavel coverage
as a primary reason for their limited coverage. Originally CNN had to
fight for equal access to the White House, but by October 1987 the
White House invited anchors from ‘‘all four networks’’ for a ‘‘chat.’’
Respect was acquired gradually. CNN gave the first American report
of the Pope’s shooting in May 1981 and extensive coverage to the
Falkland War in April 1982. The network was providing the only live
coverage of the Space Shuttle Challenger launch on January 28, 1986,
when it tragically exploded 96 seconds after take-off.
Despite great logistical problems and restrictions by govern-
ments, 1989 provided CNN with many riveting images: the Tiananmen
Square massacre in May, the failed Russian coup in August (with
Boris Yeltsin rallying the throngs from atop a tank), the November
fall of the Berlin Wall, and the invasion of Panama in December.
These milestones bolstered the network’s reputation little by little, but
it was the Gulf War that elevated CNN’s status to that of undisputed
authority for major, breaking news. President George Bush told
diplomats, ‘‘I learn more from CNN than I do from the CIA.’’
Time-Warner bought CNN from Ted Turner in 1996 for three
billion dollars. Turner also stayed on as an executive vice president.
CNN’s credibility, however, was damaged in 1998 after an investiga-
tive report on the new program Newsstand, alleging that American
forces used nerve gas in Laos in 1970. Attacks on the credibility of the
story led the network to retract the story and fire the producers of
the piece.
Despite CNN’s undeniable influence, all of the networks again
considered starting their own cable news channels in the early 1990s;
NBC and Fox went ahead with theirs. Rupert Murdoch, media
magnate owner of Fox, said that he wanted to counter what he called
CNN’s ‘‘liberal bias.’’ Ted Turner cast CNN as an agent of global
understanding and peace. From the dedicatory ceremony in front of
the original CNN headquarters, where a United Nations flag flew
alongside those of the United States and the State of Georgia, he has
insisted that CNN is a world network, not American. The word
‘‘international’’ is preferred to ‘‘foreign,’’ correspondents from all
over the world are employed, and CNN’s tolerant reporting on many
totalitarian governments has provoked withering attacks from some
American conservatives. Turner also saw the network as a key
element in the ‘‘Third Wave’’ of futurist Alvin Toffler. Toffler
predicts that the information age will lead to a global age. Marshal
McLuhan also influenced Turner; writer Joshua Hammer writes, ‘‘If
Marshal McLuhan’s global village exists, its capital is the CNN
headquarters in Atlanta.’’ CNN International was launched in 1985
and in 1987 CNN introduced a new show called World Report, a two
hour program featuring unedited three minute segments from local
television journalists world-wide.
CNN claims to be different from older network television news
because it is an all-news network and it is on cable. Its cable home
means that CNN receives approximately half of its income from fees,
making it is less dependent on ratings than free broadcast channels
are. Therefore, CNN officials argue, the network can cover news
more objectively, with less concern for what may titillate viewers. Its
news-only format means that it feels no influence from larger enter-
tainment division. In the 1990s CNN was watched by an average half
million households in prime time, while the big three broadcast
evening news programs were seen by around 25 million viewers.
CNN executives routinely refer to the large broadcast networks as
‘‘the entertainment networks.’’ Largely due to its commitment to
world-wide, unfiltered coverage, as Time magazine wrote on January
6, 1992, ‘‘It has become the common frame of reference for the
world’s power elite.’’ A 1992 poll found CNN the fourth most
respected brand name in the United States, surpassed only by Merce-
des-Benz, Kodak, and Disney. Despite its relatively low ratings
(except during moments of crisis), CNN can legitimately call itself
the world’s premier television news service, essentially the network
of record, equivalent to the New York Times in print journalism.
—Paul Gaffney
F
URTHER READING:
Diamond, Edwin. The Media Show: The Changing Face of the News,
1985-1990. Cambridge, MIT Press, 1991.
Flournoy, Don M., and Robert K. Stewart. CNN: Making News in the
Global Market. Luton, United Kingdom, University of Luton
Press, 1997.
Kerbel, Matthew Robert. Edited for Television: CNN, ABC, and
American Presidential Elections. 2nd edition. Boulder, Colorado,
Westview Press, 1998.
Whittemore, Hank. CNN: The Inside Story. Boston, Little, Brown and
Co., 1990.
Cobb, Ty (1886-1961)
The most fear-inspiring presence in baseball history, Ty Cobb
was unmatched as a performer during his 24-year career in the major
leagues. Cobb set statistical marks that, on the eve of the twenty first
century, no major-leaguer has equaled. His .367 lifetime batting
average is 23 points higher than Ted Williams’ second best mark.
Cobb’s 2,244 runs scored put him well ahead of Babe Ruth. His feat of
leading his league in batting average 12 times easily tops Honus
Wagner’s eight, and his 37 steals of home plate may never be broken.
But Cobb is equally well known for his violent style of play and his
ferocious temper. Lou Gehrig, angered one day when Cobb brutally
spiked a Yankee pitcher on a play at first base, complained that
‘‘Cobb is about as welcome to American League parks as a rattle-
snake.’’ He was so hated by his teammates that for much of his career
he carried a gun in a shoulder strap just in case a group of them jumped
him. Cobb’s career began at a time when baseball’s rules were still in
flux, and spanned the ‘‘dead-ball’’ and ‘‘rabbit-ball’’ eras of the first
two decades of the twentieth century.
Tyrus Raymond Cobb was born on December 18, 1886 in an
area of Georgia known as the Narrows, near Banks County. His
mother, Amanda Chitwood, had been a child bride of only 12 years of
age in 1883 when she married William Herschel Cobb, then a 20-
year-old schoolteacher. Despite these modest beginnings in poor rural
Georgia, Ty Cobb was the latest in a long roster of prominent
ancestors. The Cobb tribe dated back to Joseph Cobb, who emigrated
from England in 1611 and who eventually became a Virginia tobacco
tycoon. Thomas Willis Cobb was a colonel in the Revolutionary War
and an aide to General Washington. Thomas Reade Rootes Cobb died
as a Confederate brigadier general at Fredericksburg and Howell