
CHILD STARSENCYCLOPEDIA OF POPULAR CULTURE
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film, television, and music. Popular culture will ever worship at the
Fountain of Youth.
From the early days of vaudeville in the nineteenth century, child
actors have held their own against adult stars. Adored by fans, many
became household names across America. In the first decade of the
twentieth century, during the infancy of motion pictures, film direc-
tors hoped to lure the top tykes from the stage onto the screen, but
most stage parents refused, feeling that movies were beneath them
and their talented children. Everything changed when a curly haired,
sweet-faced sixteen-year-old, who had been a big Broadway star as
Baby Gladys, fell on hard times and reluctantly auditioned for movie
director D. W. Griffith. Griffith hired the former Baby Gladys on the
spot, renamed her Mary Pickford, and made her into ‘‘America’s
Sweetheart.’’ She became America’s first movie star. As noted in
Baseline’s Encyclopedia of Film, Mary Pickford was, ‘‘if popularity
were all, the greatest star there has ever been.... Little Mary became
the industry’s chief focus and biggest asset, as well as the draw of
draws—bigger, even, than Chaplin.’’
The success of Mary Pickford in many ways paralleled the
ascendancy of movies themselves. As audiences embraced the young
star, they embraced the medium, and movies grew into a national
obsession. Along with Pickford, Charlie Chaplin, himself a former
child star in British vaudeville, became one of the motion picture
industry’s success stories. A huge star by the late teens, Chaplin made
the films that America wanted to see. When he discovered a young
boy performing in vaudeville who reminded him of himself as a child,
Chaplin created a film for them both to star in. Little Jackie Coogan’s
endearing performance in The Kid made the six-year-old a household
name and launched Hollywood’s Child Star Era.
During the 1920s, studios churned out silent films at an amazing
rate. Westerns, action pictures, murder mysteries, and romances all
drew audiences to the theatres. After The Kid, so did movies starring
children, including the immensely popular Our Gang series. Movie
studios sent out continual casting calls in search of clever and cute
kids, and parents from all over America began to flock to Hollywood
in search of fame and fortune for their offspring. When Jackie Coogan
was awarded a million-dollar movie contract in 1923, the race to find
the next child star was on. As Diana Serra Carey, a former child star
who became very famous during the 1920s and 1930s as Baby Peggy,
has written: ‘‘Although the child star business was a very new line to
be in, it opened up a wide choice of jobs for many otherwise unskilled
workers, and it grew with remarkable speed. Speed was, in fact, the
name of the game. Parents, agents, producers, business managers, and
a host of lesser hangers-on were all engaged in a desperate race to
keep ahead of their meal ticket’s inexorable march from cuddly infant
to graceless adolescent.’’ Soon Hollywood was filled with a plethora
of people pushing their youthful products.
In 1929, when the stock market crashed and America fell into the
Great Depression, the movie industry faced a crisis: in a time of
severe economic hardship, would Americans part with their hard-
earned money to go to the movies? But sound had just come in, and
America was hooked. For a nickel, audiences could escape the harsh
reality of their daily lives and enter a Hollywood fantasy. Movies
boomed during the Depression, and child stars were a big part of
that boom.
By the early 1930s, children had come to mean big business for
Hollywood. The precocious and versatile Mickey Rooney had been a
consistent money earner since the mid-1920s, as were new stars such
as The Champ’s Jackie Cooper. But nothing would prepare Holly-
wood, or the world, for the success of a curly haired six-year-old
sensation named Shirley Temple.
The daughter of a Santa Monica banker and his star-struck wife,
Shirley Temple was a born performer. At three, the blond-haired,
dimpled cherub was dancing and singing in two-reelers. By six, when
she starred in Stand Up and Cheer, she had become a bona fide movie
star. Baseline’s Encyclopedia of Film notes: ‘‘Her bouncing blond
curls, effervescence and impeccable charm were the basis for a
Depression-era phenomenon. Portraying a doll-like model daughter,
she helped ease the pain of audiences the world over.’’ In 1934, she
received a special Academy Award. A year later, she was earning one
hundred thousand dollars a year. For most of the 1930s, Shirley
Temple was the number one box office star. Twentieth-Century Fox
earned six million dollars a year on her pictures alone.
During the height of the Child Star Era, the major studios all
boasted stables of child actors and schoolrooms in which to teach
them. Among the top stars of the decade were the British Freddie
Bartholomew, number two to Shirley Temple for many years; Deanna
Durbin, the singing star who single-handedly kept Universal Studios
afloat; and the incredibly gifted Judy Garland. But for every juvenile
star, there were hundreds of children playing supporting and extra
roles, hoping to become the next Shirley Temple.
As America emerged from the Depression and faced another
World War, the child stars of the 1930s faced adolescence. Shirley
Temple, Freddie Bartholomew, and Jackie Cooper had become
teenagers, and Hollywood didn’t seem to know what to do with them.
Audiences were not interested in watching their idols grow up on
screen, and most child stars were not re-signed by their studios.
Shirley Temple was literally thrown off the lot that she had grown up
on. But there were always new kids to take the place of the old, and in
the 1940s, Hollywood’s top stars included Roddy McDowall, Marga-
ret O’Brien, Natalie Wood, and Elizabeth Taylor. As their predeces-
sors had done, these child stars buoyed American audiences through
difficult times. And again, when their own difficult times came with
adolescence, American audiences abandoned them. Fortunately, for
many of the child stars of the 1940s, times were changing, and so was
Hollywood. As the studio system and Child Star Era began to crumble
in the late 1940s, these youthful actors and actresses found work in
independent films and in television.
By the early 1950s, audiences were calling for a different kind of
film, and Hollywood was complying. Television became the new
breeding ground for child stars, as youthful actors were called upon to
appear in such popular sitcoms as Leave It to Beaver in the 1950s, My
Three Sons in the 1960s, The Brady Bunch in the 1970s, Diff’rent
Strokes in the 1980s, and Home Improvement in the 1990s. Although
TV audiences were interested in watching the children on their
favorite shows grow up on the air, making the transition from child to
teenager more easily accomplished, because the life of a series was
generally short, youthful TV stars faced the same trouble as their child
movie star predecessors once the show went off the air. They found it
difficult to be taken seriously as adult actors. They also found it
difficult to adjust to a life out of the limelight. As Jackie Cooper once
said: ‘‘One thing I was never prepared for was to be lonely and
frightened in my twenties.’’
The music industry, too, has always had its fair share of child
prodigies. From Mozart to Michael Jackson, audiences have always