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SHOCK
ROBERT M. FIEDLER , CPP
Robert Fiedler & Associates,
Minneapolis, Minnesota
The term shock describes a rapid change in something
over a very short period of time. In the packaging field,
this could relate to mechanical movements, sudden stops,
or even rapid changes in environmental conditions such as
thermal shock, when temperatures change rapidly with
movement of products from inside to outside. We focus our
discussions here only on the mechanical shocks related to
the physical movement of products and packages.
The most common shocks experienced by packages and
products result from handling drops. It is not the fall that
hurts, but the sudden stop on impact with the solid ground.
The suddenness of the shock is described as the duration of
the impact. It is normally expressed in terms of millise-
conds (ms) or
1
1000
th of seconds. Typical packaged product
impact durations range from 2 to 50 ms from drops onto
hard floors. The duration of the shock is dependent pri-
marily on the amount of cushioning provided by the
packaging materials used to protect the product and to
some extent on the rigidity of the surface impacted.
The term cushioning is used to describe the effect of
slowing the rate of change of the shock by increasing the
time duration of the shock event. This is accomplished by
allowing the product to stop over a longer period of time by
beginning to stop it at a higher level above the point of
final rest. Cushioning requires distance to provide the
added time. Other articles in this Encyclopedia address
the need of how to best design and shape the cushion to
effectively use the available stopping distance provided by
the cushion thickness to obtain maximum cushioning.
The rate of change of the speed of an item when it
impacts is called the acceleration rate (or deceleration
rate) of the impact. The greater the time duration of the
impact, the lower the acceleration rate of the shock for
impacts of the same speed. The impact acceleration rate is
expressed in terms of G values, which are the dimension-
less ratio between the acceleration in length per time
squared and the acceleration of gravity in the same
units—in effect, multiples of the acceleration rate of
gravity (1g) on earth. The gravitational attraction of the
earth is defined as 386 in./(s s), 32 f
t
/(s s), or 9.8 m/(s s).
Measured impact acceleration levels as discussed de-
pend on the duration of the impact shock resulting from
the cushion’s effect. With no or very limited cushioning,
acceleration levels can easily reach 500–1000G. With
effective cushioning, acceleration levels can be reduced
to 15–100G. How much cushioning is provided depends on
the products’ need for protection and the expected height
from which the product will be dropped.
In simple terms, if an item is dropped from 30 in., it will
fall at a rate of 1G, due to the effect of gravity. To stop the
item at a rate of 1G would require an additional stopping
distance of 30 in., assuming that you could bring it to a
stop at a constant rate of 1G throughout the stopping
distance. Fortunately, most products can be stopped at a
SHOCK 1107