SPSS Inc. 1989, 2010. Фирменное руководство по проведению
совместного анализа в модуле "Conjoint" для IBM SPSS 19.0 / 49 стр.
на английском.
Contents
Introduction to Conjoint Analysis Part I: User’s Guide
Generating an Orthogonal Design
Displaying a Design
Running a Conjoint Analysis Part II: Examples
Using Conjoint Analysis to Model Carpet-Cleaner Preference Appendices
A Sample Files
B Notices
Bibliography
Index
Introduction to Conjoint Analysis Part I: User’s Guide
Generating an Orthogonal Design
Displaying a Design
Running a Conjoint Analysis Part II: Examples
Using Conjoint Analysis to Model Carpet-Cleaner Preference Appendices
A Sample Files
B Notices
Bibliography
Index