Перевод и переводоведение
Языки и языкознание
  • формат pdf
  • размер 2.64 МБ
  • добавлен 23 декабря 2010 г.
Robert C. Sprung Translating into Success: Cutting-Edge Strategies for Going Multilingual in a Global Age
John Benjamins Publishing
2005
261 pages
File type: PDF 3 mb
A presentation of case studies that illustrate the state-of-the-art of language management. It covers a cross-section of "sectors", each of which has particular subtleties in language management: software localization; finance; medical devices; and automotives. The book also covers a cross-section of topical and strategic issues: time-to-market; global terminology management; leveraging Inteet, intranet and email; centralized versus decentralized management models; financial and budgeting techniques; human factors; management issues unique to language projects; and technological innovation in language management. The heart of the book is the concept of the case study, particularly the Harvard Business School case-study model. The text should be useful to translators and linguists, managers at language-service providers, language managers at manufacturing/service companies, educators and language/translation students.
Похожие разделы
  1. Академическая и специальная литература
  2. Языки и языкознание
  3. Английский язык
  4. Перевод и переводоведение / Translation, Interpreting, and Translation Studies
  1. Академическая и специальная литература
  2. Языки и языкознание
  3. Арабский язык
  4. Перевод и переводоведение
  1. Академическая и специальная литература
  2. Языки и языкознание
  3. Испанский язык
  4. Перевод и переводоведение
  1. Академическая и специальная литература
  2. Языки и языкознание
  3. Китайский язык
  4. Перевод и переводоведение
  1. Академическая и специальная литература
  2. Языки и языкознание
  3. Лингвистика
  4. Прикладная лингвистика
  1. Академическая и специальная литература
  2. Языки и языкознание
  3. Немецкий язык
  4. Перевод и переводоведение
  1. Академическая и специальная литература
  2. Языки и языкознание
  3. Французский язык
  4. Перевод и переводоведение
  1. Академическая и специальная литература
  2. Языки и языкознание
  3. Японский язык
  4. Перевод и переводоведение
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